March 1st, 2010 posted by Ray Leggott
“Big ideas on big brands is ultimately what separated BWM from a really strong field”
BWM has edged out major competition to win the coveted AdNews Creative Network of the Year, beating BMF, Clemenger BBDO and DDB Group.
Here’s a few the key points from the AdNews article from 26 February 2010:
BWM’s strong financial performance and client [...]
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February 3rd, 2010 posted by Ray Leggott
Everyone loves Barry Hall. He’s the nicest guy who just gets very passionate about his game.
What better way for him to make up for a bad year than to give away free gifts at Christmas? This stellar campaign worked its socks off and was a fun new twist on Christmas giveaways.
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February 3rd, 2010 posted by Ray Leggott
We teased the market with a goat with a frog on its head and so launched one of the most-memorable campaigns of the year. The launch of the Trading Post online and on your mobile needed a campaign that made it very clear that the Trading Post was home of the bargain.
Who could forget a [...]
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Tags:
bargain,
BWM,
frog,
goat,
reckon,
talking frog,
talking goat,
tease,
teaser,
Trading Post,
viral Posted under
Uncategorized by Ray Leggott on 02.3.2010 |
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November 13th, 2009 posted by Ray Leggott
A few weeks ago, BWM were briefed to promote Telstra’s sponsorship of a new TROPFEST mobile category in this country - Telstra Mobile Masterpieces. The best thing about it is that anyone with a mobile phone can enter.
We devised a Mobile Masterpiece video, starring TROPFEST founder, John Polson. This video was filmed on 30 mobile [...]
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August 18th, 2009 posted by Ray Leggott
BWM is extremely sad to hear that Chris Kelly has passed before his time. He made an incredible contribution to BWM while he was here creating stand-out work for clients like Aussie Home Loans, Freedom, Ozemail, Citroen and World Movies.
He not only was an incredible Art Director but a great all-round guy who would pitch [...]
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July 3rd, 2009 posted by Ray Leggott
The beautiful thing about the internet is that the most unexpected or unintentional things go viral. Whoever invented the Snuggie is a genius. It’s the most ridiculous product in the world, so crazy it has to be true. When you combine a insane product with a good dash of cheesiness in a video, you [...]
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June 22nd, 2009 posted by Ray Leggott
Here’s a really interesting video on what agencies should be doing to be more digitally focused. La Volta have interviewed a range of people from the interactive/digital industry and their comments will come as a wake-up call to a lot of the larger agencies thar are still struggling with their digital offering. Check it out [...]
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May 22nd, 2009 posted by Ray Leggott
Ever wanted to create your very own Big Thing? Well, here’s your chance. To coincide with the launch of the latest BigPond Wireless Broadband TV commercial, we’ve developed this nifty little site where you can create any Big Thing you like.
Always wanted a Big Nanna to cuddle? Now you can create it. Want to chow [...]
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Tags:
Australia's Next Big Thing,
big ad,
big apple,
big banana,
big beehive,
big captain cook,
big chook,
big cock,
big galah,
big goldpanner,
big koala,
big lobster,
big merino,
big nanna,
big oyster,
big penquin,
big pig,
big pineapple,
big pot plant,
big prawn,
big rooster,
big strawberry,
big things Posted under
Uncategorized by Ray Leggott on 05.22.2009 |
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May 22nd, 2009 posted by Ray Leggott
Second Life was fun to play around with for while - and to surprise people when you entered a virtual room wearing no pants. If you could find a room with other avatars in it, that is.
Then there was the lure of making a million bucks online through property development in Second Life but the [...]
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April 22nd, 2009 posted by Ray Leggott
nib - Spell It Out has been selected as an Official Honoree for the Best Use of Typography category in The 13th Annual Webby Awards.
As a result of the exceptional quality of submissions this year, the Academy has recognized outstanding entries as Official Honorees alongside our Nominees and Winners. The Official Honoree distinction is awarded [...]
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